Is Your Brand Developing a ChatBot Strategy

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Is Your Brand Developing a ChatBot Strategy

Friday, June 17, 2016 by Brian Heikes

Marketers and Customer Service professionals are now paying a lot of attention to ChatBots. Whereas the web, mobile marketing and smartphone apps were at one point the “next big thing”, ChatBots are now becoming a pervasive part of a brand’s digital toolkit.“Bots”, as they’re known, are being talked about as the next evolution of messaging interaction between brands and...

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